How to Combine Territory Coverage and Capacity Models
Combine territory coverage and capacity models into a unified GTM strategy that improves quota attainment and guarantees forecast accuracy.
The 4 RevOps Leadership Styles: Which Archetype Drives Revenue Growth?
Discover the 4 key RevOps leadership styles and which archetype best fits your organization to drive alignment, efficiency, and growth.
AI Sales Personalization: A Bottom-Up Framework to Fix Your Broken GTM
Belkins co-founder Michael Maximoff breaks down why AI SDRs fail without strategy and shares a bottom-up framework for AI sales personalization that starts with conversion, layers channels intentionally, and builds a flywheel your competitors cannot replicate.
AI for GTM Isn’t About Automation. It’s About Control.
AI can automate SDR tasks, but it can’t read emotions or challenge buyers. Will Spendlove shares what closes deals and sustains careers.
Your RevOps Is Showing: How Internal Chaos is Costing You Customers
In this session, Helena Aryafar (Interos) and Dr. Amy Osmond Cook (Fullcast) break down why “buying more tools” isn’t the answer. Instead, they introduce a scientific RevOps framework designed to move beyond reactive fixes.
Sales and Marketing Alignment with Justin Rishidi
True alignment requires marketing leaders to move beyond vanity metrics and develop a deep, operational understanding of the sales process. This article breaks down a back-to-basics framework to bridge the gap between departments and turn systemic friction into measurable revenue growth.